Blogs

  • The Rise of Proactive & Predictive Support

    The Rise of Proactive & Predictive Support

    Imagine solving a customer’s problem before they even realize it exists. That’s what proactive and predictive support is all about. In 2025, businesses no longer wait for customers to report issues. Instead, advanced analytics and monitoring systems help detect problems early — whether it’s a performance slowdown, software bug, or product issue. Zuru Smart has…


  • Building a Powerful Self-Service Portal: Why & How

    Building a Powerful Self-Service Portal: Why & How

    Customers today want answers — and they want them now. That’s why self-service portals have become a cornerstone of modern support. A self-service portal empowers customers to find solutions on their own, anytime, without waiting for an agent. This includes FAQs, video tutorials, troubleshooting articles, and step-by-step guides. At Zuru Smart, we believe that a…


  • How AI & Automation Are Reshaping Customer Support in 2025

    How AI & Automation Are Reshaping Customer Support in 2025

    The future of customer support is intelligent — and it’s already here. Artificial Intelligence and automation are transforming how support teams operate, respond, and engage with customers. Gone are the days when agents handled every ticket manually. Today, smart AI tools like chatbots, predictive analytics, and automated ticket systems have made it possible to resolve…